I bought my personal domain more than 15 years ago for a simple reason: I did not want anyone else to take it.
Then it sat there.
I always imagined that I would eventually build a personal site, but “eventually” has a way of stretching out. Client work comes first. New projects appear. The idea in your head feels too vague to turn into a design. Before long, a domain you were excited to own becomes another item you keep carrying from one mental to-do list to the next.
This week, I finally stopped waiting
I had a little time, AI tools that could help me explore quickly, and a clearer idea of what I wanted the site to represent. I did not want another polished corporate homepage that could belong to anyone. I wanted something that felt personal: part portfolio, part journal, and part record of the work and lessons that have shaped me.
Making the site feel like mine
The homepage now opens with a particle version of me. It is not a static photograph. The particles react when the cursor moves through them, breaking apart and reforming. Small blue “opportunity signals” move through the scene because that is how I think about opportunity: it appears, it moves, and you have to be ready to respond.
The typography became interactive too. At first, the words simply sat on the page. I asked the AI to make them react to the cursor, and after some back-and-forth, they began to scatter and move. That experimentation is part of what made the site feel like mine.
It took more than one prompt to reach the final design because I did not completely know what I wanted at the beginning. I looked at other sites, tried ideas, and adjusted the direction as I went. Once the concept became clear, AI made it possible to move from an idea to a working experience much faster than I could have before.
A living record, not a monument
The site will never really be finished. I still want to add more stories from my journey, more writing, updates on current projects, useful resources, and more of the lessons I have learned as an entrepreneur and consultant. That is part of the point. A personal site does not have to arrive as a perfect monument. It can become a living record that grows with the person behind it.
Clearing space to keep building
The same work session also took me somewhere less glamorous: cleaning up my Mac. My drive had dropped to roughly 15 GB of free space after years of coding projects, repositories, skills, and duplicated files. I used AI to help inspect the environment, check downloaded skills for malware and prompt-injection risks, and clean out thousands of files. By the end, my Mac reported roughly 775 GB of free space again.
Those two projects may look unrelated, but they came from the same impulse.
Sometimes the next step is not a grand strategy. Sometimes it is finally building the thing you have postponed—or clearing the space that lets you keep building.
That is what Watch Me Work—and my personal website—are about. It is not only about watching me succeed. It is about watching me experiment, make mistakes, clean things up, and keep going. Most of Watch Me Work is unscripted because real work usually is.
What have you been sitting on for years that you could finally start today?
Watch the full Watch Me Work episode.